Retail Design
Bonuscard Customer Loyalty
Program
Tops Supermarkets
“Wild Card Weeks”
Promotion

The “Wild Card Weeks” promotion
touched on all elements of retail
design to build in customer
awareness throughout the store.
I led the creative inspiration to design
4-part Window Signs, 2-part Danglers,
Floor Graphics and various Point of
Purchase signs. This strategy resulted
in one of Tops’ highest customer
counts and order size in history!